Archive for the ‘Medical Fitness Program’ Category

Why Healthcare Practitioners Are Now Looking To Start Cash Wellness Programs In Their Practices

frustratedoctor225Before the full implementation of the Health Reform Act this past year, most practitioners figured it was the price of “doing business” to receive Medicare reimbursement rates for their older patients. And if you had a good patient mix, this didn’t affect your bottom line too much.

But imagine that for every dollar you submitted to ALL of your patients’ insurance companies, you received only $.14-$.24 in reimbursement. How will you be able to stay in practice if almost ALL of your reimbursement occurs at Medicare reimbursement guidelines? How will you continue to eat?

And then there will be the final assault – healthcare providers will be reimbursed for services based on the health profile of the patients they take care of. Yes, if you’re a doctor who is quick to administer medication for health conditions that are “lifestyle induced” like obesity, Type II Diabetes, etc. and you do not take the time to counsel them on making changes in their diet and maintain a regular exercise program, you will eventually be paid less in reimbursement for services rendered.  This is the wave of the future… called Value-Based Care.

3 Reasons Why The “Open Gym” Concept Doesn’t Work For Most People

gym member failureRecent studies have shown that up to 15% of all of the people in America have gym memberships. But this percentage doesn’t reflect the actual usage because… ONLY 8%! of people who have memberships actually USE THEM!

Despite the grim economic times, U.S. gym membership surpassed 50 million people according to the International Health, Racquet & Sportsclub Association. But health-club members have been showing up less and less.  In fact, 4 out of 5 gym memberships go unused, many never even stepping foot into the gym after the first 3-4 days.

It is certainly a sad state of affairs in a country that is battling obesity and lifestyle diseases, the effects of which are about to have the greatest negative impact on our healthcare delivery system in our history.

How Fitness Professionals Help Healthcare Professionals Build Larger Practices And Attract New Patients

One of the most overlooked personally-rewarding and lucrative opportunities that most fitness professionals miss is collaborating with healthcare practitioners in developing a medical fitness & wellness program together.

With the latest trend of including both exercise and nutrition as part of patient consultation and care plans, fitness professionals stand to expand their careers and income by knowing how to approach practitioners and work with them in creating an onsite medical fitness program.

Once the medical physician, physical therapist or chiropractor realizes the “hidden goldmine” they have in both their active and inactive patient files, a fitness professional with the right credentials and proven “formula” can take their skill set to a whole new level.

The “key” to success is understanding the patient population that the healthcare practitioner services in their practice.  By providing a systematic approach to implementing and growing a cash-based medical fitness program, the practitioner soon realizes the multiple benefits such an program brings to the practice, including its natural ability to attract new patients to the practice.

How To Use Medical Fitness To Attract More New Patients

How To Use Medical Fitness To Attract New PatientsMost physical therapists and chiropractors who are in private practice find they need multiple ways to attract new patients.  While patient referrals from other healthcare practitioners and patients are always a preferred type of new patient, physical therapists and chiropractors must still market for additional new patients if they want to grow and maintain a healthy profit margin.

And with ongoing reductions in patient insurance reimbursement, as well as the impending changes in healthcare reform starting to take place, attracting more new patients to your practice takes special strategies that are guaranteed to work month in and month out.

One of the best “game changing” strategies to attract more new patients and increase practice income has been to offer a cash-based medical fitness and wellness program as part of your practice services.

Get Ahead Of The Wave: Your Colleagues Are Already Prescribing Exercise

A new report from the Center for Disease Control (CDC) this month shows that more patients are getting pescriptions for exercise from their doctors.  Are you one of these healthcare practitioners who see a vision beyond the traditional “standard” in treating patients? I hope so.

“Trends over the past 10 years suggest that the medical community is increasing its efforts to recommend participation in exercise and other physical activity that research has shown to be associated with substantial health benefits,” states the report, from the CDC’s National Center for Health Statistics.

In 2010, 1 in 3 adults who saw a doctor or other health care professional was advised to increase their physical activity as a means of maintaining or improving their health. That’s a significant increase over 2000, when less than a quarter of consultations included such advice.

What Does This Mean To You?

Powered by WordPress