Archive for the ‘Practice Building’ Category

Why Healthcare Practitioners Are Now Looking To Start Cash Wellness Programs In Their Practices

With the never-ending surprises healthcare practitioners are continuing to experience due to changes in insurance reimbursement, more and more of them are reaching for alternative ways to keep their income stable and plan for an unpredictable future.

​And this is why the number of inquiries we are getting at the Medical Fitness Academy is increasing daily. Medical physicians, physical therapists, and chiropractors know that insurance reimbursement will never be as good as it used to be. But what they don't realize is that the insurance industry is mounting even a greater assault that will come soon in two phases.

The Health Insurance Industry's Plans For Future Reimbursement To Healthcare Providers

The next "phase" of reimbursement changes to healthcare providers will be a significant reduction of ALL submitted claims to Medicare reimbursement levels.  Most healthcare providers know what this means - receiving way less money for the services they provide to their patients.

Medical Fitness Academy Now Offering “Done For You” Turnkey Wellness System

licenseIf you haven’t heard yet, the Medical Fitness Academy is now offering qualified healthcare professionals a unique opportunity to implement our Medical Fitness Formula™ Turnkey Wellness System in their practices.

I can’t express how excited I am about this, and so far the feedback from healthcare professionals has been overwhelmingly positive!

The reason we decided to offer a comprehensive turnkey system is that we were encountering many healthcare professionals who wanted to start a medical fitness and wellness program in their practices, but needed personalized guidance on how exactly to make that happen.

Since my partner and co-founder Rita Bryan and I have almost 40 years of experience doing just that, we knew this was a need we could fill. So we set to work designing a system that would explain exactly how to do it — and do it successfully.

How To Use Medical Fitness To Attract More New Patients

How To Use Medical Fitness To Attract New PatientsMost physical therapists and chiropractors who are in private practice find they need multiple ways to attract new patients.  While patient referrals from other healthcare practitioners and patients are always a preferred type of new patient, physical therapists and chiropractors must still market for additional new patients if they want to grow and maintain a healthy profit margin.

And with ongoing reductions in patient insurance reimbursement, as well as the impending changes in healthcare reform starting to take place, attracting more new patients to your practice takes special strategies that are guaranteed to work month in and month out.

One of the best “game changing” strategies to attract more new patients and increase practice income has been to offer a cash-based medical fitness and wellness program as part of your practice services.

Considering a Fitness Franchise as a Wellness Program to Your Practice? Think Again…

Most healthcare professionals that I talk to love the idea of incorporating a medical fitness and wellness program into their practice, because of the obvious benefits of being able to really help their patients be more healthy and adding an all-cash revenue stream to their income.

This much is pretty consistent within the healthcare industry.

However, there are differing views on the best way to make this happen, and I must say — one of the ways really is WAY better than the other.

Basically, there are two options: 1) start your own program from the ground up using a proven “template” or 2) buy some sort of developed fitness franchise and adhere to their exact rules and regulations.

The second option might sounds nice, right? At least, it sounds like less work. But the truth is there are some major downsides to buying a franchise.

Crucial Medical Fitness Component #5: An Automated Cash Billing & Collection System

For the billing of your medical fitness and wellness program, we recommend you use an automated recurring billing system.  This is a win/win situation for you and your patients.  Your patients get better, more permanent results because they end up staying in their program for a longer period, and don’t have to be bothered by writing checks and remembering to pay you on time.

You, on the other hand, start building a predictable monthly cash revenue stream.  As long as you are providing an excellent service and program, patients will stay enrolled and you will have an additional profit center in your practice.

Here are two simple rules to remember about billing:

* You can’t sell single exercise sessions, and

* You can’t sell small blocks or packages of exercise sessions.

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